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Re: Groupon - has anyone tried it? Jul 24, 2010 9:50 AM
Groupon works great for local business. The way it works is Groupon feature different advertiser's product/service on different day, Groupon worked with advertisers to come up with a special discount with predertimined number of coupons to be sold. For example a spa business offer a massage for $20 ($40 value) where at least 30 coupons need to be sold in order for the group to take advantage of this offer. If only 10 coupons were sold after the bid is over, than no one can take advantage of the offer. Most of the time the number of coupons sold exceed the predertermined number allowing the groups to take advantage of the offer.
If you are going to advertise on Groupon, I would also recommend text message marketing to maximize your advertising dollar. When your customers come to your store to redeem coupons they purchased from groupon, you can get your customers subscribed to receive coupons or promotions via text message. Once they subscribed, they get added to the database so that you can market to them later in future simply by sending them more promotional updates via text message.
You can send text message coupons, discount, promotion, alert, announcement, important updates, new product/service launch, last minute sale, deep discount, etc...
Text message marketing allow you to reach the right customer at the right time at the right location with the right information.
Click the link below to learn how it works.
http://www.mobikas.com/howitworks.html
If you have any questions, you can email me at info@mobikas.com
Travis
